Foundation

Issue 004 - Necessity Was The Mother of Retention

Sep 2, 2026

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10 min read

Issue 004 - Necessity Was The Mother of Retention

The SMB Cohort

Brian Burch

Foundation

Issue 003 - The Great Undercount and The SMB Cohort Formation Index 2006-2014

Sep 2, 2026

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10 min read

Issue 003 - The Great Undercount and The SMB Cohort Formation Index 2006-2014

The SMB Cohort

Brian Burch

Foundation

Issue 002 - SMB Before The Great Recession

Sep 2, 2026

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9 min read

Issue 002 - SMB Before The Great Recession

The SMB Cohort

Brian Burch

Foundation

Issue 001 - Why I Think I Have Something to Say

Sep 2, 2026

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11 min read

Issue 001 - Why I Think I Have Something to Say

The SMB Cohort

Brian Burch

The SMB Cohort

Expert SMB analysis for marketers, investors, businesspeople and journalists

The SMB Cohort is independent research and commentary. Analysis draws on primary research, public and licensed data sources, and the author’s professional experience and judgment; while rigorously developed, it can be wrong. Nothing published here is investment, financial, legal, tax, or other professional advice, and nothing should be acted on without independent verification from other sources. Brian D. Burch and The SMB Cohort accept no liability for outcomes resulting from reliance on this content.

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